Nothing beats a great customer testimonial to lend credibility and proof to your brand and sales team.
If your product and service does what you say it does, then to prove the offering could not be simpler. There are many different ways to prove what is said during the Sales cycle.
As we say at The Growth Engine, it is critical that solutions are not oversold. To ensure this, any sales agreement should include the details of exactly what is sold and any milestones. Be sure that these details are crystal clear to you, the customer and the operations team who will be responsible for the getting the product and service in place training and support. Building in effective Terms and Conditions is another important aspect of continuing to prove you are delivering what you promise, and we can recommend resources who specialize in this area if required.
The Growth Engine typically will help seller organizations in this “proof” across the whole sales cycle by focusing on and documenting Customer References, Case Studies, and Whitepapers.
The Growth Engine is adept at interviewing, surveying, and content collection. Our in-house team of document designers, graphic designers and copywriters are experts in their areas, extremely professional and importantly they excel with client communication, collaboration and client follow up.