63% of marketers say generating traffic and leads is their top challenge*.
Lead generation is the process of making contacts which may lead to a sale or other favorable outcome. The leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, events, and purchase of lists of potential customers.
Deciding the most effective and cost efficient ways to generate leads is often the biggest challenge faced by most businesses. Don't waste valuable resources to trial and learn which methods are effective. The Growth Engine has proven experience to increase qualified lead results and lower cost per lead at the same time.